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CMC TS built E-commerce and Loyalty systems for CEO Group

CMC TS built E-commerce and Loyalty systems for CEO Group

26/08/2020
In order to build and apply technology solutions for real estate business, on August 26, 2020, CEO Group and CMC TS Technology and Solution (CMC TS) have Organizing Kickoff Ceremony to develop online sales application and Loyalty system, marking the close cooperation between the two sides.
Challenge
  • The CEO Group customers are uninformed and is not feeling well taken care of
  • Limitations of offline sales channels: limitation in epidemic time, limitation in product experience, lack of financial support tools
  • CEO Group lacks interaction and connections with customers
  • CEO Group has difficulty in introducing new products and services
  • There is no convenient way for CEO Group employees to use incentives
Solution
  • E-Commerce system will contribute to creating completely new experiences in real estate transactions. Through the system, customers have the opportunity to access transparent information, easy registration and deposit. Not only that, this is also considered a "playground" for investors to participate in and transfer - exchange project products.
  • Loyalty system is a solution to care for customers by smart cards, care and manage loyal customers through the classification of card tier.
Result

The development of these multi-feature integrated applications will help reduce the intermediary steps, help the CEO Group's real estate transactions be more transparent and convenient on the digital platform, while also responding meeting the needs of customers, partners and investors, helping CEO Group employees to use the Group's policies effectively, increasing employee satisfaction and engagement.


Photo: Deputy General Director Phan Le My Hanh and members of the Project Team at the meeting

CMC TS is a consulting and implementing unit to build online sales applications and Ecommerce systems, Loyalty for CEO Group. The development of these multi-feature integrated applications will help minimize the intermediary steps, help the CEO Group's real estate transactions be more transparent and convenient on the digital platform, while also responding. Meet the needs of customers, partners and investors in the era of technology 4.0.

During the Kickoff ceremony, CMC TS also gave a specific roadmap related to the construction and operation of the two systems and demonstrated efforts to perfect and put the systems into operation at the right time the CEO Group wanted. This project also demonstrates the commitment of CMC TS in being a reliable partner to accompany digital transformation in the real estate industry, making CEO Group a pioneer in applying modern technology according to the trend of online sales. service, improve service and product experience habits.

The E-Commerce system will contribute to creating completely new experiences in real estate transactions. Through the system, customers have the opportunity to access transparent information, easy registration and deposit. Not only that, this is also considered a "playground" for investors to participate in and transfer - exchange project products. Loyalty system is a solution to care for customers by smart cards, taking care and managing loyal customers through the classification of card tier.

At the meeting, Deputy General Director of CEO Group Phan Le My Hanh assessed: “The deployment of building online sales applications (E-Commerce) and developing the Loyalty system in real estate, real estate. maintenance is an inevitable trend of the market, especially when technology 4.0 is increasingly developing. The CEO Group considers the development of these platforms an important strategy”. The development of these two systems is one of many key activities towards the 19th anniversary of CEO Group.


 

This project is the first step for the deep cooperation between the two sides to be able to deploy highly applied technology solutions in the coming time.

CEO Group is one of the leading private multidisciplinary enterprises in Vietnam with 19 years of construction and development. Focus on 5 core business pillars including: Real Estate Development, Resort Real Estate Development and Management, Construction, Education and Human Resource Development, Healthcare.

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